HONG KONG FASYNATES: POLYU SFT X OPEN DIALOGUE POPUP EXHIBITION

Fasynates- a fusion of 'Fashion,' 'Synergy,' and the suffix '-nates' - embodies our vision to reshape the way people connect with style, movement, and Hong Kong’s vibrant urban culture, driven by the synergy of two leading creative industries: fashion and sports.

Urban sports fashion deserves recognition as a legitimate and influential fashion genre—one that captures how today’s consumers live, move, and express themselves in the city.

We aim to position Hong Kong’s dynamic urban landscape as the perfect stage to redefine

sportswear—not merely as performance gear or generic athleisure, but as a culturally rich, design driven movement that blends style, identity, and function.

TO EDUCATE THE NEXT GENERATION OF DESIGNERS

To equip emerging designers with the interdisciplinary skills needed to thrive in this dynamic space —where casualwear, streetwear, and performance gear converge. 

By breaking away from conventional categories such as womenswear and menswear, young talents will be encouraged to innovate at the intersection of fashion, function, and urban culture.

TO BUILD A CROSS-SECTOR PLATFORM WHERE SPORTS MEETS FASHION—IN THE WORLD’S

ULTIMATE URBAN PLAYGROUND: HONG KONG

Foster collaborative initiatives between industry partners, tech experts, cultural institutions, and fashion schools—creating a dynamic ecosystem where design, technology, branding, and consumer insight converge to drive HK’s leadership in urban sports fashion.